Saudi Arabia has become a global hub for business, largely due to its infrastructure, tourism and technology advancements, which continue attracting significant international investment. Its strategic position at the crossroads of Europe, Asia, and Africa enhances trade opportunities, while business-friendly reforms – including regulatory easing and foreign investment incentives—further boost its appeal. The Kingdom’s prominence will reach new heights in 2025 with the opening of the Red Sea International Airport, which will improve connectivity, and the development of NEOM, which will attract increased global attention. Saudia, Saudia’s national flag carrier, stands to gain in importance as Saudi cities become more influential on the international stage, and as more airlines open routes to the Kingdom.
Saudia was founded in 1945 and has grown into one of the largest airlines in the Middle East. Its primary hub is Jeddah, from which it offers a vast network with over 100 destinations. Saudia is known for its innovative and customer-centric approaches. The below offerings show why Saudia is a preferred choice for business travelers to explore Saudi Arabia and beyond.
Global Connectivity
Saudia operates 530 daily flights connecting more than 100 locations across four continents. In 2024, the airline significantly expanded its network, introducing new routes to Phuket, Thailand —while strengthening codeshare partnerships with leading carriers such as Aegean Airlines, Kenya Airways, Virgin Atlantic, ITA Airways, and Delta Airlines.
These collaborations have improved access to major economic centers, including New York City, Los Angeles, Paris, and others. Saudia’s extensive network now includes direct flights to major business hubs such as London, Dubai and Singapore. Saudia’s visa programme allows guests to book digitally their journeys and enjoy an overnight stopover in the Kingdom up to 96 hour before continuing their destination.
First-Rate business class cabins
Saudia’s Business Class is designed to offer comfort and a productive work environment for business travelers. The ergonomic design, spacious seats with adjustable headrests, generous legroom and recline, and generous legroom provide comfort and support on long flights. The features include a fully-flat bed, a 17″ HD screen for entertainment and free Wi-Fi. Saudia is also introducing a new Business Class suite for its upcoming Airbus A321 XLR plane, which is expected to arrive by 2026. The suite will offer enhanced privacy thanks to a rear screen and a sliding-door, as well as an 18″ IFE screen.
A comprehensive retrofit program, aimed at improving both functionality and aesthetics for Saudia’s existing Airbus A330 fleet and Boeing 777 aircraft, is also planned, beginning in late 2025, and ending by late 2027. Saudia’s wide-body aircraft will have a Business Class cabin consisting of private suites. This will ensure a comfortable and elevated experience for Saudia’s guests.
AI-Driven Solutions
Saudia, embracing the digital age, recently launched the Travel Companion digital platform powered by advanced artificial intelligent. The innovative service offers personalised solutions that are tailored to individual preferences and needs. It provides search results from trusted, authenticated sources with image-based responses.
By consolidating concierge services—including hotel reservations, transportation, dining and activities—into a single, intuitive platform, Saudia assists flyers through the whole travel process. According to industry forecasts, AI-driven enhancements are expected to be a major trend in 2025 and soon become the norm. Saudia is a pioneer in the digitalization of the aviation sector.
Efficient Travel
According to independent aviation tracking website Cirium, Saudia ensures efficient and timely travel. The airline ranks first globally for departure on-time performance in 2024 with a punctuality of 88.82%. The airline also placed second in global arrival performance with an 86.35% rate. Saudia’s track record of punctual travel is consistent and proven. Flyers can rely on Saudia to get them to their destination.
Innovative Dining
Saudia immerses its guests in the rich culture of Saudi Arabia throughout their journey. It proudly showcases the essence of the kingdom’s heritage. Passengers can explore the history of Saudi Cuisine through an extraordinary culinary experience. The dishes are time-honoured and reflect the country’s identity. These include Kabsa – a spiced rice creation with succulent chicken or tender lamb – and Jareesh, a traditional cracked wheat delicacy.
Coffee is an integral part of every region in the Kingdom, and is a long-standing symbol of Saudi hospitality. The warm aromas of cardamom and saffron, as well as cloves, are released from the dallah when the coffee is poured. Saudia’s In Flight Chefs add a unique touch to the in-flight experience, ensuring that guests of business class receive a restaurant quality experience. These culinary professionals are responsible for the preparation and presentation of meals, and offer personalised service. They can also tailor dishes according to individual preferences.
