The upscale hotel, with 83 rooms, is located in a bustling mall. It offers a seamless blend between urban convenience and Srinagar’s timeless charm.

Speaking on the launch, Ajay K. Bakaya, Chairman, Sarovar Hotels and Director, Louvre Hotels India, said:

“We are delighted to expand our presence in Srinagar with Sarovar Premiere. This new property is a testimony to our commitment to offer unmatched hospitality, personalized experiences and a unique experience.”

“With its prime location, warm Kashmiri hospitality and the city’s hospitality landscape, we are confident the property will set a new standard in the city.”

Manzoor Shariq Hotels and Resorts’ Managing Director Manzoor Shariq expressed his excitement by saying:

“Our collaboration with Sarovar Hotels represents a significant milestone on our journey to elevate Srinagar’s offerings in hospitality. Sarovar Premiere aims to combine the natural beauty of the city with its cultural riches, while maintaining exceptional service standards.”

“We believe that the hotel will not just cater to the increasing number of leisure travelers, but will also contribute to the local economic growth by creating job opportunities and promoting the local craftsmanship.”